The Walker Group’s Animal Rescue Community Service Efforts
Community Service plays a huge part at The Walker Group with each staff member being allotted 2 paid community service days each year. In addition, staff can draw from a pool of unused community service time if we have a longer-duration community project in which we’d like to participate.
The Need:
You might have seen on Facebook, prior to the COVID outbreak, that a local pizzeria was putting animal adoption flyers on their take-out pizza boxes -- a fantastic idea, right? Well, a CT municipal shelter put a request on Facebook for the creation of flyers for their animals in need of homes and had secured a local deli who agreed to attach them to their own take-out bags.
The Approach:
Our Digital Marketing Project Manager, Melanie Jordan, a huge animal advocate who supports various local rescues as well as the critical spay/neuter initiative, jumped on the opportunity to help. Melanie is spearheading this project working alongside our Associate Art Director, Nicole Pierzchalski, who has been instrumental in the creation of the most amazing flyers utilizing each non-profit’s logo and color branding.
We were hoping to distribute them to the rescues weeks ago; however, with the social distancing and spread of COVID-19, we are waiting until a little normalcy returns to our daily lives. Here are a couple of examples of what we’ve created.
If you are interested in creating flyers for your rescue, please reach out to Melanie at (860) 678-3530 X347.
Stay well and healthy.
written by:
Melanie Jordan
Melanie Jordan is The Walker Group's Digital Project Manager, having worked for the organization for well over a decade in a variety of roles, including Sr. Account Manager, Sales Operations Specialist and Sales and Marketing Operations Manager.
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